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Part of selling a house is having successful open houses,
and while most people are acquainted with the idea of baking a batch of cookies
in the house to make it smell welcoming and having snacks and drinks for those
that come to see the house, there are a number of other more obscure tips that
will help you attract real buyers, not just people that want to gawk at your
Utilize the available
tech. With all of the technology surrounding the home selling business these
days it’s easy to get the word out about your open house. Using resources like
realtor.com, Zillow, and Trulia will draw in the right kinds of people. This
means that you are going to need first rate pictures of the property, because
that is the medium that online users will care about the most. Using the
internet for marketing will also cut down on marketing costs, because you don’t
have to print out thousands of flyers and brochures.
Low-tech isn’t always
bad. Even a single sign on your street corner that points towards your
house can bring in some serious foot traffic. People who are looking to buy in
your neighborhood often drive or walk around the area, and a sign that says
"OPEN HOUSE,” will draw them in. Even tacking an "open house” sign onto the "for
sale” sign will let people know that one is coming up and to watch for it.
Use the neighbors. These
are the people that your buyers are going to be living next to for as long as
they own the house. While some people want to keep neighbors out during an open
house (because they’re not really there to buy, are they?), inviting them and
asking them to help talk up the neighborhood and the house is a great way to
utilize this built-in welcoming committee.
Neutralize the house.
The point of an open house should be to show buyers and their real estate
agents the potential of the house. That means while you want the house to be
beautifully decorated, but not focused on one specific style. Removing personal
items and anything that distracts from the house itself is vital. Buyers should
be able to imagine themselves in the house, not trying to mentally delete all
of the current owners’ things.
For more information about open houses and how to create a
successful one, call Century 21 Sexton and Donohue.
Whether you are thinking about selling your home, or simply
want to improve the value of your investment, there are a number of small steps
you can take to boost your home’s value, either for the current market, or for
Keep it clean and organized. While it
can be difficult to keep your home perfectly clean, it is important to make an
effort, especially in areas like the basement and other storage areas, which
seem to collect clutter. Keeping your home clutter free will not only make it
more sellable, but also decrease the places where spiders and other bugs can
Improve your lawn. If you have a lawn,
it should be full and green, not patchy. If it needs some improvements, most
home improvement stores sell grass seed specially bred to fill in patchy lawns.
Add another layer of insulation.
Whether you live in a very warm or very cold region of the country, your house
could probably stand for another layer of insulation, to keep the air
conditioning or heating in and the outside temperatures out.
New appliances. Nothing dates a home
like old appliances. Updating your appliances can not only make your kitchen a
selling point, it will also make it your entire house more attractive and
New fixtures. Again, nothing says "This
Old House,” like bathroom fixtures from the 1950s. Putting in some new fixtures
can update the entire bathroom’s look.
Add a fence. Even if you love your
neighbors, a fence is a major selling point for most buyers, especially if they
have pets. This in a fairly inexpensive way to up your home’s value.
Clean the gutters. Not only do clogged
rain gutters fail to do what they were designed to do, they can actually cause
damage to your home, but overflowing and holding water on the roof of your
Add outdoor lighting. The more lights
there are outside, the more secure your home appears, and the less your buyers
will have to do when they move in.
Update storage areas. While you may
think that your current storage spaces are sufficient, a future buyer may want
to see updates to your storage regimen. Closet organizers are especially
Finish that basement. If you have a
basement, finishing it can add an additional room to your house, and is often
an attractive selling point with buyers. Plus, it will give your family more
space to relax.
Melrose, MA $469,000Price Change Additional Photos Your time will be well spent taking a look at this penthouse unit at the fabulous Main Street Lofts! This two level townhouse condo has all the bells and whistles of hardwood floors, cathedral ceilings, skylights, stainless steel and granite kitchen with Center Island, a chef’s dream GE Café Series... More Detail
Melrose, MA $519,900Additional Photos Beautiful East Side home with an amazing kitchen filled with rich details and a great pantry. The warm soapstone counters and oversized gas cook top will delight you. The baths are newly updated and the second floor bath has radiant heated floor. Many new features include: new gas furnace and cent... More Detail
Melrose, MA $479,900New Additional Photos All the best that Melrose has to offer is literally right outside the front door of this pristine 5/7 two family residence! Walk to Whole Foods, grab a sandwich at Liberty Bell or if you are in the mood for fine dining stroll down the street to any of the fine eateries Melrose has to offer! This h... More Detail